Monday, April 20, 2015

Birds started preferring artificial shelters and feeders for comfort & secure

34-year-old Arundhati Yatish Malhar Mhatre envisages the mission of her venture, Arenya. A computer engineer, Arundhati fell in love with birds sometime ago when she received a bird shelter as a gift from a friend. She kept it outside her window and in no time it was occupied by a sparrow couple. That was when she got hooked to the winged creatures. She started Arenya (jungle) in 2012, where she and a few like-minded friends, came up with bird shelters and feeders of different designs made up of natural materials like bamboo, coconut, clay, wood and got them ready for sale at affordable prices. Care, compassion and contribution, summing up the purpose behind Arenya (www.arenya.in), the group aims to inspire and guide you in caring for birds apart from working with feathered friends.
“We even conduct workshops where we educate adults or children on how to make shelters or feeders out of recycled oil cans, soft drink cans, pet bottles and milk tetrapacks,’’ says Arundhati who works in her office five days a week while devoting the rest two days to Arenya. On her association with birds, their habitation and artificial nesting, the spirited naturalist says initially she was volunteering a lot with organisations who promoted artificial nests. The exhibitions where she volunteered exposed her to customer expectations.
“Since I had a few shelters and feeders at my place, it was actually hands-on. So in 2012, we started Arenya. Currently I and my friends, Shrutika, Vishwanath, Abhishek and Rohan, promote feeders and shelters through exhibitions, social media and our website.’’
‘’Don’t do pest control and stop using plastics. Become more organic and the journey starts,’’ she exhorts.
setting the birds free and supporting them by providing safe nesting and feeding options. “Birds have also started preferring artificial shelters and feeders as they provide the comfort of a secure and safe nesting site apart from a food source. The shelters are designed keeping various factors in mind like providing a hollow-like space and allowing entry to only a specific type of bird depending on the specific diameter of the holes carved. I have feeders hung at my place and about five to seven parakeets keep visiting them every morning and evening. In fact a few visit for lunch also. The feeders hold broken rice, bajra and sunflower seeds. The rice is washed and sun dried before the feeders are filled with it.’’
Arundhati who has got all support from her husband and brother.
While Arundhati’s friend Shrutika handles the writeups and content, Vishwanath manages product design, logo and brochures. Abhishek handles website maintenance and Rohan helps in exhibiting. The bird shelters and feeders can be ordered by calling any of the volunteers or mailing them, and team Arenya couriers the items. They are available at a few organic shops as well.

No comments:

Post a Comment