Writer’s Cafe’s new branch houses
a school of creamery and scores high on inclusive employment
Chef Bhupesh Pitchaimani pours
vanilla essence into a mixture of sugar, milk and cream in a measuring cup with
the precision of a chemical scientist, removing drops to knock 0.02 grams off
the scale. The School of Creamery in the newly opened Writer’s Cafe in Taramani
is his personal laboratory.
After a successful year at
Gopalapuram, Writer’s Cafe opened a branch near Ascendas IT Park, perhaps with
an eye on the young IT crowd of the city. While most of the menu has remained the
same — with Chef Silke Stradler on board yet again — there are two key changes.
Firstly, 24 different types of ice cream have been introduced, all prepared in
the School of Creamery on the first floor. Secondly, owner Anand Mahadevan has
hired 12 people from the neighbouring Spastics Society of Tamil Nadu (SPASTN)
as staff, in addition to burn survivors.
Pitchaimani has taken the
differently-abled students under his wing. For four hours every day, he trains
them in the art of patisserie: ice creams, chocolates, cakes, brownies and
tarts. The ice cream section features 16 trays with flavours such as Manhattan
cheesecake, red velvet cheesecake, tiramisu and stracciatella, as well as fruit
flavours such as mango, chiku and jackfruit. Each scoop is priced at
Rs. 45 and can be had in ice cream cones, peppered with colourful sprinkles
with chocolate chips. Even the décor is different, the untinted
floor-to-ceiling glass walls lending an airy and spacious look.
The creamery school has three
kinds of ice cream making machines, blast chillers and freezers which can cool
down to minus 40 degrees. Only Pitchaimani handles them, leaving his students
to slice the fruits — hand-selected by him — and prepare the mixture.
After completing a batch, K Asma
writes the recipe down in a small notepad. It’s important to take notes as
Pitchaimani is still streamlining the recipes. “Once Chef Bhupesh has fixed the
menus and the recipes, we will open the school for the public. Anybody can come
here to learn how to make desserts. But that should take about three more
months,” reveals Karan Manavalan, branch manager.
In the adjoining room, the scent
of freshly baked bread hangs low. Sous chef Kanna prepares desserts like ebony
cakes and fig crumble tarts, occasionally popping in to the other room to ask
Pitchaimani for instructions.
Teaching isn’t something new for
Pitchaimani. “You need to understand that these students come from different
backgrounds, they are all doing this for the first time. So you need to be
patient with them.” It’s a sentiment echoed by Silke. “You have to be sensitive
to their needs. We pay individual attention to every staff member and give them
roles we think they will be able to handle,” she says, adding, “The language
gap is not an issue; they watch me and follow. In fact, they keep asking me for
more work!”
SPASTN member Pradeep Kumar, all
of 17, takes a plate of spaghetti from the kitchen counter to hand to the
customer. Like him, most of the staff members from SPASTN work at the front
desk, greeting people in, or as waiters and busboys. He loves his new job:
“ Supera irukku ”, he announces, “One day, I will be a restaurant
manager.”
Owner Anand Mahadevan has hired
12 people from the neighbouring Spastics Society of India as staff
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